It started with his parents’ 1970s salsa records. His Mexican-American mom and dad introduced him to the rhythms of Tito Puente and Ibrahim Ferrer, igniting his love for Afro-Cuban music. Later, he became a regular at salsa clubs and performed lead vocal in various ensembles in San Francisco’s vibrant Latino community.
Alejandro earned his bachelor’s degree from Goddard College in Vermont, where he explored the intersections of Afro-Cuban music and Latino identity. He completed a full academic year at Havana’s premier art university, El Instituto Superior de Arte (ISA).
Traveling throughout Cuba for the past six years has given Alejandro an ease and familiarity with the island’s culture and people. His time there combined with his anthropology background allows him to share an insider’s perspective on the island.