Can Americans buy souvenirs in Cuba?

Yes. Americans have no restrictions on what they may purchase in Cuba.   

Due to the U.S. sanctioned embargo, the U.S. government routinely confiscates goods purchased in Cuba, which are of Cuban origin.  The only exception to this regulation is informational materials such as books, films, artwork, posters, photographs and CDs.

Please note that clothing and other souvenirs that normally can be purchased when traveling abroad are not typically found to the same extent in Cuba, nor is haggling common practice.